{"id":5101,"date":"2019-09-05T10:19:32","date_gmt":"2019-09-05T07:19:32","guid":{"rendered":"https:\/\/africasustainabilitymatters.com\/?p=5101"},"modified":"2026-01-11T05:30:31","modified_gmt":"2026-01-11T05:30:31","slug":"eco-labeling","status":"publish","type":"post","link":"https:\/\/rayscohosting.best\/ASM\/2019\/09\/05\/eco-labeling\/","title":{"rendered":"Eco-Labeling- The Complexity Behind Simplicity"},"content":{"rendered":"\n<p><strong>Is\nit really relevant to have eco-labels on potato chips? Maybe not!<\/strong><\/p>\n\n\n\n<p>Will we ever see the day when all\nproducts carry environmental labels with data on carbon emissions and other\nimpacts? Recent news tells us a definitive\u2026maybe. The attempt to give corporate\nbuyers and end consumers more sustainability data about the products they are\npurchasing has had a somewhat tortured history. <\/p>\n\n\n\n<p><a href=\"http:\/\/eco-label.org.uk\/files\/organisations\/Tesco.html\">Tesco<\/a> has been a leader in sharing carbon\nfootprint information with consumers having reviewed and labeled over 500\nproducts. The company&#8217;s efforts came on the heels of <a href=\"https:\/\/thedieline.com\/blog\/2019\/4\/24\/how-pepsico-redesigned-the-uks-favorite-potato-chip-brand\">Pepsi\u2019s<\/a> first foray into labeling with its\nwalker&#8217;s potato chips brand. Since then, however, it has been tirelessly\nworking towards how to make data labeling work. <\/p>\n\n\n\n<p><strong>Is\ncarbon footprint the most useful data for customers to have?<\/strong> <strong>Or<\/strong> <strong>total energy used during\nthe product lifetime?<\/strong> The best thing to share will heavily depend on the\nproduct- the labels on energy hogs, like light bulbs, air conditioners, and\ncars, should tell us the total energy use and cost to operate over a year or\nthe product&#8217;s lifetime. For milk or snacks, the energy used to take it to\nshelves makes sense but again, it may not be helpful for consumers. So, even\nwithout the specific grounds of carbon, a combination of qualitative and\nquantitative information could still make sense. <\/p>\n\n\n\n<p><strong>How\ncan you summarize the sustainability of a product on a label?<\/strong> This is perhaps the toughest\nquestion and literally, hundreds of varying eco-labels out there attest to the\nchallenge of trying. In some cases, like a car, maybe the concept of \u201csustainability\u201d\nis fairly straightforward given how much of the impact comes in the &#8220;use\nphase&#8221; of the product- if you are getting 50 percent better fuel\nefficiency you know you are reducing the impact a great deal. But how\nsustainable are 80 grams of carbon for a bag of chips? <\/p>\n\n\n\n<p>Knowing the exact grounds of carbon\nper product is a process that takes long- on average months. It is an\ninteresting time to reach that conclusion but the hustle involved is quite\nintense. Companies need to seek a level of sophistication with better data and\ncarbon allocation methods. It is in the business to a business world that\ndemands more information on every product. From the <a href=\"https:\/\/www.sustainabilityconsortium.org\/category\/blog\/\">sustainability\nconsortium<\/a> for retail\nand consumer product- to the <a href=\"https:\/\/apparelcoalition.org\/\">sustainable apparel\ncoalition<\/a> for outdoor\ngear and clothing industry, groups are coming together to gather data and set\nstandards for measuring footprints.&nbsp; <\/p>\n\n\n\n<p>I am confident that companies such\nas <a href=\"https:\/\/ecomark.arso-oran.org\/\">EcoMark Africa<\/a> and other major retailers will\ncontinue to ask suppliers for carbon data and other sustainability data while\npicking products for their shelves and setting up special promotions. The\ngreening of the <a href=\"https:\/\/rayscohosting.best\/ASM\/supply-chains-must-join-the-sustainability-train\/\">supply chain<\/a> is the most dependable of trends in\nthe sustainability sphere because there are so many clear benefits for\ncompanies when they know their value chain footprints: from cost savings to\nrisk reduction to better brand storytelling.&nbsp;\n<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Is it really relevant to have eco-labels on potato chips? Maybe not! Will we ever see the day when all products carry environmental labels with data on carbon emissions and&hellip;<\/p>\n","protected":false},"author":2,"featured_media":5102,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","pagelayer_contact_templates":[],"_pagelayer_content":"","_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[89],"tags":[],"class_list":["post-5101","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economic-responsibility"],"_links":{"self":[{"href":"https:\/\/rayscohosting.best\/ASM\/wp-json\/wp\/v2\/posts\/5101","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rayscohosting.best\/ASM\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rayscohosting.best\/ASM\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rayscohosting.best\/ASM\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/rayscohosting.best\/ASM\/wp-json\/wp\/v2\/comments?post=5101"}],"version-history":[{"count":0,"href":"https:\/\/rayscohosting.best\/ASM\/wp-json\/wp\/v2\/posts\/5101\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rayscohosting.best\/ASM\/wp-json\/wp\/v2\/media\/5102"}],"wp:attachment":[{"href":"https:\/\/rayscohosting.best\/ASM\/wp-json\/wp\/v2\/media?parent=5101"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rayscohosting.best\/ASM\/wp-json\/wp\/v2\/categories?post=5101"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rayscohosting.best\/ASM\/wp-json\/wp\/v2\/tags?post=5101"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}