{"id":10644,"date":"2020-08-13T05:03:05","date_gmt":"2020-08-13T02:03:05","guid":{"rendered":"https:\/\/africasustainabilitymatters.com\/?p=10644"},"modified":"2026-01-11T05:31:12","modified_gmt":"2026-01-11T05:31:12","slug":"why-startups-need-to-pivot-toward-esg-to-weather-economic-uncertainty","status":"publish","type":"post","link":"https:\/\/rayscohosting.best\/ASM\/2020\/08\/13\/why-startups-need-to-pivot-toward-esg-to-weather-economic-uncertainty\/","title":{"rendered":"Why Startups Need to Pivot Toward ESG to Weather Economic Uncertainty"},"content":{"rendered":"\n<p>Leading a startup never has been easy. It\u2019s even tougher under the bright glare of always-on social media and the 24-hour news cycle. As the world launches or moves into new phases of<a href=\"https:\/\/www.who.int\/emergencies\/diseases\/novel-coronavirus-2019\/events-as-they-happen\">&nbsp;COVID-19 pandemic<\/a>&nbsp;recovery, tech founders are finding out how much tougher the job can get in hard times.<\/p>\n\n\n\n<p>The new era of innovation under a stressed global economy, and amid calls to&nbsp;<a href=\"https:\/\/www.greenbiz.com\/article\/corporate-diversity-us-trailing-behind-europe\">boost<\/a>&nbsp;corporate diversity, will require startups to focus on advancing environmental sustainability, reorient around social impact and adopt stronger corporate governance. Early-stage ventures that fail to embrace<a href=\"https:\/\/corpgov.law.harvard.edu\/2018\/10\/04\/un-sustainable-development-goals-the-leading-esg-framework-for-large-companies\/\">&nbsp;ESG<\/a>&nbsp;initiatives risk prosperity and even survival.&nbsp;<\/p>\n\n\n\n<p><strong>Navigating the public domain and the board room<\/strong><\/p>\n\n\n\n<p>In the near term, concerted efforts led by founders and shareholders to prove executive competency and paths to profitability will advance beyond a few companies to the broader tech and science innovation market. The reason: There\u2019s little to no barrier between what happens in the boardroom and what happens on Main Street. <a href=\"https:\/\/www.greenbiz.com\/article\/why-startups-need-pivot-toward-esg-weather-economic-uncertainty\">Read more&#8230;<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Leading a startup never has been easy. It\u2019s even tougher under the bright glare of always-on social media and the 24-hour news cycle. As the world launches or moves into&hellip;<\/p>\n","protected":false},"author":3,"featured_media":10645,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","pagelayer_contact_templates":[],"_pagelayer_content":"","_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[101],"tags":[],"class_list":["post-10644","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-international-news"],"_links":{"self":[{"href":"https:\/\/rayscohosting.best\/ASM\/wp-json\/wp\/v2\/posts\/10644","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rayscohosting.best\/ASM\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rayscohosting.best\/ASM\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rayscohosting.best\/ASM\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/rayscohosting.best\/ASM\/wp-json\/wp\/v2\/comments?post=10644"}],"version-history":[{"count":0,"href":"https:\/\/rayscohosting.best\/ASM\/wp-json\/wp\/v2\/posts\/10644\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rayscohosting.best\/ASM\/wp-json\/wp\/v2\/media\/10645"}],"wp:attachment":[{"href":"https:\/\/rayscohosting.best\/ASM\/wp-json\/wp\/v2\/media?parent=10644"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rayscohosting.best\/ASM\/wp-json\/wp\/v2\/categories?post=10644"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rayscohosting.best\/ASM\/wp-json\/wp\/v2\/tags?post=10644"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}